One Day
Someone Will Build Their Career Because Of You…

Journey Builders connects experienced Customer Marketing practitioners with organisations and professionals looking to learn from people who’ve built the work, not just studied it.

Recognition That Reflects
More Than Experience

The ProveoMark Accredited Journey Builder designation recognises professionals who have helped move Customer Marketing forward through the programmes they've built, the teams they've influenced, and the knowledge they're willing to share.

Your profile becomes part of ProveoMark's global practitioner network, making your expertise discoverable by enterprises, technology partners, and fellow professionals looking to learn from people who've done the work. It's not recognition for holding a title. It's recognition for helping shape a profession.

Expertise That Continues to
Create Value

The best Customer Marketing professionals have always shared what they've learned through mentoring, speaking, and supporting their peers. Journey Builders provide a structured way to continue that contribution while ensuring your time and expertise are respected.

Whenever you choose to deliver a ProveoMark workshop, enterprise session, or advisory engagement, ProveoMark manages the planning, logistics, travel, and coordination so you can focus entirely on sharing your experience. Every engagement is compensated because meaningful contribution deserves meaningful recognition.

Opportunities That Begin
With Trust

ProveoMark@Work partners with organisations investing in long-term Customer Marketing capability, not one-off training sessions. Journey Builders are invited to contribute to these programmes by sharing practical experience with teams actively building or evolving their Customer Marketing function.

Rather than searching for consulting opportunities, you become part of a trusted ecosystem where organisations already value practitioner-led learning. Every introduction begins with alignment, credibility, and a shared commitment to building stronger teams.

A Community That Challenges You
to Keep Growing

Journey Builders is intentionally small. It's a community of experienced practitioners who continue to learn from one another while helping shape the future of Customer Marketing.

It's a place to exchange ideas, debate evolving practices, explore emerging technologies, and challenge one another's thinking. Because even the people helping build the profession should never stop learning from it.

More Than a Workshop Network.
A Community Built to Move the Profession Forward

Meet the experienced practitioners helping organisations build stronger Customer Marketing programmes while contributing their knowledge, perspectives, and experience to the growth of the discipline.

Help Shape the

Future of Customer Marketing

Customer Marketing becomes stronger when experienced practitioners invest in the next generation. If you’ve built meaningful programmes, delivered measurable results, and believe the profession is worth advancing, we’d love to hear your story.

Journey Builders are selected through a review process based on experience, contribution, and alignment with ProveoMark’s mission.

Practical Learning.
Built From Programmes That Actually Worked.

Every Journey Builder workshop is rooted in real Customer Marketing experience, not theory. Whether you’re strengthening one capability or building an entire function, each session gives your team practical frameworks, proven approaches, and the confidence to put them into practice immediately.

Choose between focused Half-Day Workshops for specific capability gaps or immersive One-Day Workshops designed to build complete programme ownership.

Workshop Tracks

Journey Builder Residency

A Year of Strategic Guidance. Not Just a Single Workshop.

Some Customer Marketing programmes need more than training. They need experienced practitioners who stay alongside the team as strategy evolves, challenges emerge, and priorities shift.

The Journey Builder Residency pairs your organisation with carefully selected Journey Builders for a year-long advisory partnership, providing consistent guidance, practical perspective, and accountability as your Customer Marketing capability grows.

Built for organisations committed to building lasting capability, not simply completing another workshop.

Your Experience Has a Place Here.

Use this application to tell us about your experience, your areas of expertise, and how you’d like to contribute. If you’re selected, we’ll use your responses to build your public Journey Builder profile and introduce your expertise to the wider ProveoMark community.


1. What is a Journey Builder?

Journey Builders are experienced Customer Marketing practitioners selected by ProveoMark for their expertise, professional reputation, and commitment to advancing the discipline. They contribute through enterprise workshops, advisory engagements, mentoring, and collaborative initiatives that help organisations build stronger Customer Marketing programmes.

Professionals can nominate themselves for consideration. Every application is reviewed by the ProveoMark team based on practical experience, programme leadership, industry contribution, and alignment with our mission to strengthen the Customer Marketing profession.

Yes. Journey Builders are compensated for enterprise workshops, advisory engagements, and other professional contributions delivered through ProveoMark. We believe experienced practitioners should be recognised for the value they create while helping grow the discipline.

Journey Builders work with organisations of all sizes, from companies establishing their first Customer Marketing function to enterprise teams refining mature programmes. Every engagement is tailored to the organisation’s goals, challenges, and stage of growth.

The Journey Builder Residency is ProveoMark’s year-long strategic advisory programme. Organisations are paired with carefully selected Journey Builders who provide ongoing guidance, strategic perspective, and practical feedback as Customer Marketing programmes evolve throughout the year.

Yes. If you already know which Journey Builder you’d like to work with, we’ll do our best to match you based on their expertise and availability. If not, ProveoMark will recommend practitioners whose experience best aligns with your objectives.

Journey Builders bring expertise across the full Customer Marketing landscape, including customer advocacy, reviews, referrals, customer storytelling, reference programmes, customer advisory boards, employer advocacy, customer communities, programme measurement, technology selection, and executive alignment.

Journey Builders are practitioners who have built and led Customer Marketing programmes inside real organisations. Rather than delivering a consulting project, they share practical experience, frameworks, and strategic guidance that help teams build long-term capability from within.Top of Form